&TV is the flagship Hindi GEC of the ‘&’ bouquet of channels from Zee Entertainment Enterprises Limited (ZEEL), a global media and entertainment company. With the association confirmed, &TV’s delightful blend of programming across genres will now be available to YuppTV users across the globe.

Speaking on the partnership, Uday Reddy – Founder & CEO, YuppTV, said, “We are pleased to announce our association with leading TV conglomerate Zee Network to launch its premium entertainment channel &TV across the APAC region. &TV signifies a conjunction of aspirations and rootedness which is synonymous with the spirit of New Age India. Our partnership with the channel adds great value to our existing library and gives our users more entertainment options to choose from.”

Be it the fast paced crime-mystery thriller ‘Agent Raghav - Crime Branch’, the horror series ‘Darr Sabko Lagta Hai’ or the family comedy ‘BhabhiJi Ghar Par Hai!’, YuppTV users can access &TV’s offerings through the YuppTV website, www.yupptv.com, or on smart TVs, smart Blu-ray players, streaming media players, gaming consoles, smartphones and tablets through its app.

About YuppTV:

YuppTV is one of the world’s largest internet-based TV and On-demand service provider for South Asian content, offering more than 200+ TV channels, 5000+ Movies and 100+ TV Shows in 12 languages. YuppTV has 25000 hours of entertainment content catalogued in its library, while nearly 2500 hours of new on-demand content is added to the YuppTV platform every day. YuppTV offers Live TV and Catch-Up TV technology. YuppTV has its presence in more than 50 countries. YuppTV is currently ranked #1 Internet Pay TV platform for Indians living abroad and also the largest Internet TV platform from premium content availability in India. YuppTV is the most downloaded Indian SmartTV app and it also boasts of 8 million mobile downloads with 4.0 user rating.

For more information: http://www.yupptv.com/