GCMA STRIVES TO INCREASE THE EXPORT SALES OF CONTENT IN THAILAND AND INDONESIA BY 20% WITHIN 3 YEARS

KUALA LUMPUR, Oct 17 (Bernama) --Global Creative and Media Agency (GCMA), a Malaysian-based private agency championing the creative industry's trade export, continues to grow its presence in Southeast Asia with the appointment of Ms. Nathamon Singhathewakul as a country manager in Thailand. Mr. Hendy Lim (former Vice President of Contents and Events at MNC Group) has also been confirmed as their partner in Indonesia.

Through the expansion, GCMA strives to increase the export sales of content in Thailand and Indonesia by 20 percent within three years. To foster the region’s trade economy in the entertainment industry to greater heights, both Ms. Singhathewakul and Mr. Lim are to act as an intermediary for GCMA; to assist in elevating the quality of content development with the possibility for co-production between Malaysia, Indonesia, Thailand and other global players. With Ms. Singhathewakul and Mr. Lim’s vast experience, GCMA will work closely with private and government bodies as well as media players in both countries by providing an advisory role in relation to new strategy in content, trends, and world-class markets in the region.

“As the official Southeast Asia representative of Reed Midem, the world's leading organiser of media entertainment global markets; GCMA has successfully nurtured Malaysia’s creative industry in the past six years through the promotion of content at world-class festivals, trade events, and business-to-business engagements. As reported by MSC Malaysia Annual Industry Report last year, the total export sales in creative content and tech rose to RM 7.24bil in 2015 from RM 4.84bil in 2011. Hence, we hope our experience and expertise will contribute in accelerating the neighbouring countries’ creative industry as well," said Adam Ham, CEO of GCMA, who also revealed that the agency seeks to expand its presence in Vietnam and the Philippines next year.

Furthermore, the expansion is in tandem with GCMA's 10-year plan since its establishment in 2011; to assist in developing the potential of ASEAN’s creative economy and trade, particularly in content development and co-productions. Over the years, GCMA have successfully facilitate the local industry leaders such as the National Film Development Corporation Malaysia (FINAS), Malaysia Digital Economy Corporation (MDEC), the Ministry of Communications and Multimedia Malaysia (KKMM) and others to promote Malaysian content to the world in areas such as television, film, animation, music, licensing and merchandising.

In addition, GCMA has built up its clientele base with local media players in both Thailand and Indonesia, namely MNC Media, SCTV, Workpoint, Thai-PBS, and government institutes such as Software Industry Promotion Agency (SIPA) and Department of Industry Trade and Promotion (DITP) of Thailand as well as Indonesia’s Badan Ekonomi Kreatif (BEKRAF) and the Ministry of Education and Culture.

About Global Creative and Media Agency (GCMA) Portal

Global Creative and Media Agency (GCMA) was established in 2011 with the prime focus to assist in the growth of the Malaysian creative economy by creating market access platforms in the promotions of Malaysia's creative I.P. and converging media technologies, whilst promoting Malaysia and ASEAN contents as well as services in the area of TV, film, visual effects, animation, games, mobile, music, new media, licensing and publishing, etc.

For more information, visit www.gcmatv.com
 
SOURCE : Global Creative and Media Agency Portal Sdn Bhd

FOR MORE INFORMATION, PLEASE CONTACT:
Name : Amzar Anizam
PR Manager at Global Creative Media Agency (GCMA)
Tel : 03 7733 4262
Email : amzar.anizam@gcma.tv

--BERNAMA