MUMBAI, India, Nov 3 (Bernama-BUSINESS WIRE) -- Saavn, India’s leading audio entertainment streaming platform, today announced that it will be partnering with Singtel Music to provide Singtel Postpaid Mobile customers unlimited music at no data charges on Saavn Pro. This partnership marks Saavn’s first official launch in Southeast Asia.

Beginning today, when Singtel Music customers subscribe to Saavn Pro via Singtel Music, they will get to enjoy Saavn Pro’s standard high quality, ad-free offerings, at no data charges.

“At Saavn, we work each and every day to find new ways to surprise and delight our listeners,” said Gairik Bhattacharya, VP of Carrier Partnerships at Saavn. “The Singtel Music partnership is a perfect example of how this mission expands beyond our content offerings as well. We hope listening to Saavn Pro at no data charges through Singtel Music will make the listening experience that much more enjoyable for our users in Singapore.”

Saavn expects the partnership to drive new subscriptions in Singapore. Singapore’s ethnic and cultural diversity makes Singapore the ideal Southeast Asian launch site for Saavn. Additionally, Singapore is the financial epicenter of the region, attracting an affluent and highly influential population likely to drive user acquisition regionwide.

Subscriptions for Saavn Pro on Singtel Music start at SGD7.90 per month. Subscribers can visit https://music.singtel.com/ to subscribe now. 

About Saavn

Saavn is India's leading digital music service, transforming how people around the world access and experience music on a daily basis. With a unique combination of Internet radio and on-demand music streaming, as well as proprietary social features like music tagging and music chat, Saavn delivers one of the richest media experiences available on mobile and web today. 

The company's award-winning iOS and Android mobile products include phonetic search, dynamic bit-rate streaming, global native ad-serving, and industry-leading design. With Saavn Pro, users can listen to music ad-free and offline. And through partnerships with Apple, Google, Facebook, Twitter, and Shazam, Saavn reaches more music fans than any other South Asian music service. In early 2015, Saavn partnered with the global non-profit Akshaya Patra to launch #MusicForMeals, a streaming-powered initiative to provide midday meals for school-going children in India. 

In 2016, Saavn expanded its content offering into Saavn Original Programming, a slate of original, non-music audio programs that range from comedy and storytelling to mythology and cricket. Some of the most popular Saavn Originals include Qisson Ka Kona, featuring radio icon Neelesh Misra; Trial by Error: The Aarushi Files, a serialized investigative series centering on India’s most notorious crime; Cyrus Says, an irreverent comedy talk show starring Cyrus Broacha; and Maed in India, featuring interviews and performances by top indie musicians. 

This year, featuring popular electronic artist Nucelya in its first installation, Saavn also launched its Artist in Residence program (AiR), an in-house program designed exclusively for handpicked independent, breakthrough artists. This platform encourages select artists to explore their creativity through experimentation, and exclusive collaborations, all while reaching larger and wider audience through Saavn. 

Saavn is currently accessed in 196 countries and offers 30 Million tracks in 13 languages: Hindi, English (India only), Tamil, Telugu, Punjabi, Marathi, Gujarati, Bengali, Kannada, Malayalam, Bhojpuri, Rajasthani and Urdu. The company has 900+ label partnerships and growing, including T-Series, Tips, YRF, Saregama, Eros, Universal, Sony, and Warner Music. 

Saavn’s investors include Tiger Global Management, Liberty Media, Bertelsmann Investments, Steadview Capital, Ward Ferry Management, Tree Line Investment Management, Quilvest, Mousse Partners, Wellington Capital Management, and a number of strategic individuals have also invested, such as former Vodafone CEO, Arun Sarin, who joined as an investor and advisor in September 2015, Guy Oseary joined as an investor and partner on 15th June, 2016. The Saavn team has previously presented at Strata + Hadoop World in Singapore, and at Cannes Entertainment Lions. 

Saavn was founded in 2007, and has offices in Mumbai, Gurgaon, Bangalore, New York, and California. For more information, visit www.saavn.com or corporate.saavn.com.