KUALA LUMPUR, April 2 (Bernama) -- The Localisation Programme for Automotive Industry 2019 with the theme “Local2Global” organised by the Malaysian Investment Development Authority (MIDA) in collaboration with the Malaysian Automotive Association (MAA) at MIDA headquarters today received an encouraging response from the automotive industry players. The event, which was well attended by over 100 participants ranging from MAA members, including the Original Equipment Manufacturers (OEMs) and local vendors discussed among others, initiatives to increase localisation activities that will benefit all stakeholders as well as to encourage more investments in the industry.
 
Mr Arham Abdul Rahman, Deputy Chief Executive Officer of MIDA, in his speech said, “The Government has always considered localisation as one of the important elements to further develop the local automotive industry. We are pleased to gather a remarkable representation across the automotive industry including both the OEMs and vendors at this platform. I believe that through a strong participation between all stakeholders, the efforts towards enhancing the development of Malaysia’s automotive industry can be made possible. We are certainly looking forward to seeing more investments in the industry that brings about the transfer of technologies and expertise creating new capacities and help contribute to the creation of high-value jobs”.
 
As of 2018, the Malaysian automotive industry has 27 vehicle manufacturers (OEMs) producing cars as well as two-wheelers and commercial vehicles. It contributes about RM40 billion or 4% to Malaysia's GDP, with a workforce of more than 600,000, of which 53,000 for aftermarket establishments, and around 800 for parts and components suppliers.  For the period 2012 to 2018, MIDA has approved a total of 396 projects in the automotive industry with investments worth RM20.5 billion.
 
“Despite this achievement, there is no room for complacency. Advances in technology, changing consumer demands, increasing competition, rising disposable incomes and the proliferation of brands and products offer today's industries more choice than ever before. I would like to encourage the auto players to get involved and participate fully from all initiatives undertaken. Companies that thrive in this new world of revolution do not have to be the biggest. They only need to be flexible in customising their products to meet customers’ needs,” Mr Arham added.
 
Datuk Aishah Ahmad, President of MAA, highlighted in her opening address said,” The automotive industry is one of the leading industrial sectors in Malaysia.  Therefore, the initiative by MIDA in organising today’s programme is indeed very laudable and timely. It is essential that the industry works hand-in-hand with all stakeholders including the government in ensuring we can be very competitive, produce better and more affordable vehicles, regardless of whether for the export or local market.”
 
The event featured a sharing session by PERODUA, several speakers’ session by local vendors such as Continental Automotive Malaysia, Malaysian Automotive Lighting, KYB-UMW Malaysia, Morrissey Technology and FEC Cables (M), and a one-to-one business matching session between the OEMs and local vendors.
 
Following the overwhelming feedback received from the participants, MIDA will continue to organise similar series of engagements to promote localisation activities for broader group of vendors in other industries such as the electrical & electronics and machineries. 
 
ABOUT MIDA

MIDA is the government's principal promotion agency under the Ministry of International Trade and Industry (MITI) to oversee and drive investments into the manufacturing and services sectors in Malaysia. Starting operations in 1967 with a relatively small set up of 37 staff, MIDA has grown to become an active and dynamic organisation of over 700 employees. Headquartered in Kuala Lumpur Sentral, MIDA today has 12 regional and 20 overseas offices. MIDA continues to be the strategic partner to businesses in seizing the opportunities arising from the technology revolution of this era. For more information, please visit www.mida.gov.my and follow us on Twitter, Instagram and Facebook.

Please also find the link to Event Pictures:http://bit.ly/2HT1vyA


SOURCE : Malaysian Investment Development Authority (MIDA)

FOR MORE INFORMATION, PLEASE CONTACT:
Name : Mr Zahirul Ishak
Director, Transportation Technology Division, MIDA
Tel : 03- 2267 6621
Email :  zahirul@mida.gov.my 

--BERNAMA