No one can resist bubble tea, what more 365 days of bubble tea! Three lucky winners to walk away with a year’s worth of Bubble Tea when they go cashless with Hong Leong Bank’s Bubble Tea Frenzy at SS15, Subang Jaya this July 21st
KUALA LUMPUR, July 17 (Bernama) -- The celebration of going Cashless continues at Hong Leong Bank (‘HLB’ or ‘the Bank’) in line with the recent roll-out of the Bank’s Digital Day 2019 campaign, Bye-Bye Cash, No Cash, No Problem. This time, going cashless with HLB comes with a sweet reward!
Customers who either apply for a HLB Credit Card, register for Hong Leong Connect (banking mobile app) or link their HLB Debit Card/-i to WeChat Pay Wallet and follow HLB WeChat Official Account on Sunday, July 21st 2019 at HLB’s Bubble Tea Frenzy at SS15/4 Subang Jaya, will immediately enjoy a RM10 bubble tea voucher bubble tea from Daboba, The Alley or PIN Tea courtesy of HLB, redeemable only at the participating branches at SS15/4.
The icing on the cake for this crazy promotion is three lucky customers are in the running to win *365 Days of Bubble Tea when they apply for a HLB Credit Card, register for Hong Leong Connect (banking mobile app) or link their HLB Debit Card/-i to WeChat Pay Wallet – it is that simple!
To encourage customers to share the great moments from the event, they stand a chance to win exclusive Social Media Giveaway when they post their photos with their bubble tea with HLB Logo on location on to their Facebook and tag @HLBMalaysia and with the hashtag #HLBDIGITALDAY #HLBBUBBLETEAFRENZY
The participating outlets for the street party this year are Subang Jaya’s iconic SS15 outlets Daboba, The Alley, and Pin Tea. Also, on hand for redemption of other prizes will be Malaysian chain Tealive and other participating partners. These brands are credited with being among the most loved and certainly among the most mentioned brands in must-drink-bubble-tea-experiences lists – making long wait times there quite common especially on weekends.
The Bubble Tea Frenzy and HLB’s campaign is centered on helping consumers better understand how easy and rewarding going cashless can be when done right.
Emphasising convenience, engagement, and the benefit of a trusted partner like Hong Leong Bank, the Bubble Tea Frenzy is one of several activities that mark this year’s Digital Day campaign for the Bank.
According to Zalman Zainal, Chief Marketing Officer of HLB, “Malaysians love their bubble tea! Understanding this, and as part of our focus on delighting our customers while making it convenient and rewarding for them to go cashless, the Bank is offering 3 lucky customers a chance to win *365 Days of Bubble Tea when they apply for a HLB Credit Card, register for Hong Leong Connect (banking mobile app) or link their HLB Debit Card/-i to WeChat Pay Wallet at the Bubble Tea Frenzy on 21st July 2019 – it is that simple! So, go ahead – go digital, cashless and get a sweet surprise!”
HLB’s annual Digital Day which falls on July 7 each year, is focused on cashless this year to help consumers and businesses accelerate their adoption of easy, secure, rewarding digital platforms. The Bank’s unrelenting focus on driving the country’s cashless movement forward is fueled by its providing convenience as a core value within HLBs entire suite of digital-led cashless ecosystem solutions for consumers and businesses.
For more information about Hong Leong Bank’s Digital Day 2019 promotions, and how to win your own sweet delightful cup of Bubble Tea, kindly go to our website at www.hlb.com.my/DigitalDay. Terms and conditions apply.
*The 365 days of free bubble tea is defined as 1 bubble tea per day at a maximum value of RM10.00 for 365 days.
About Hong Leong Bank BerhadHong Leong Bank Berhad is one of the leading financial services organisations in Malaysia. With a heritage of more than 100 years, it provides comprehensive financial services covering consumer banking, business banking and trade finance, treasury, branch and transaction banking, wealth management, private banking and Islamic financial services. Hong Leong Bank, which has won awards for its innovations in the financial services space, also has one of the largest service and distribution network of branches and business centres in Malaysia.
With a proven track record in value creation and a highly recognised brand, Hong Leong Bank has also been extending its footprint in the region, with branches in Singapore and Hong Kong and wholly owned subsidiaries in Vietnam and Cambodia. In China, the Bank is a substantial shareholder in Bank of Chengdu Co., Ltd., Sichuan and in a consumer finance joint venture.
Hong Leong Bank is a subsidiary of Hong Leong Financial Group Berhad, the financial services arm of the Hong Leong Group. Apart from banking, Hong Leong Financial Group is involved in the provision of insurance and takaful, as well as investment banking, unit trust, fund management and stock broking services.
For further information, please visit
www.hlb.com.my Source: Arcis Communications
FOR MORE INFORMATION, PLEASE CONTACT:
Name: Vivian Tan
Group Corporate Affairs & Public Relations
Tel: +6032081 8888 Extn 61914
Email: viviantan@hlbb.hongleong.com.my
Name: Christine Wong
Group Corporate Affairs & Public Relations
Tel: +6032081 8888 Extn 61923
Email: christinewongps@hlbb.hongleong.com.my
--BERNAMA 
