Setel Now Enables Mesra Points Redemption for Fuel
 
KUALA LUMPUR, Aug 20 (Bernama) -- Setel – Malaysia’s first e-payment solution for fuel payment directly from mobile devices - continues to deliver next level convenience to customers with the introduction of Mesra points fuel redemption from the mobile application.
 
Setel enables a seamless, end-to-end experience that focuses on providing ease for fuel purchases through a customised solution designed to integrate directly from the mobile device to the fuel pumps. The increased functionality on Setel is the next step in integrating aspects of the refuelling process onto a single platform to provide a new and convenient experience at PETRONAS stations.
 
“Given the popularity of the Mesra loyalty programme, this new feature is set to strengthen Setel’s position as a provider of the retail on-the-go experience. Paying for fuel and redeeming loyalty benefits have never been easier,” said Iskandar Ezzahuddin, Chief Executive Officer of Setel.
 
To start redeeming Mesra points, customers must link their Mesra card and activate it on Setel. Customers can redeem RM1 for every 100 points, which will be credited directly to their Setel wallet balance and can be used to purchase fuel immediately. In addition, customers also have the flexibility to choose the number of Mesra points they want to convert into credits for fuel redemption, anytime, anywhere.
 
Managing Director and Chief Executive Officer of PETRONAS Dagangan Berhad (PDB), Dato' Sri Syed Zainal Abidin Syed Mohd Tahir said, “The integration of Setel and Mesra on a single platform represents another milestone for PETRONAS in understanding the customer journey and moving like never before to provide a seamless and frictionless experience. As PDB continues to grow its retail network, new features play a vital role in generating appeal for customers by offering the most convenient fuel payment system and loyalty points redemption in the fuel retail industry.”
 
PETRONAS customers, who are Mesra members, receive three points for every litre of fuel purchased, which is the highest conversion rates for fuel loyalty programmes in Malaysia. For example, a fuel purchase of 50 litres (RM2.08/litre) will give the user 150 Mesra points, which can be converted into RM1.50 worth of fuel.
 
Setel is available for free on iOS and Android via the App Store and Google Play. Currently, Setel can be used at 277 PETRONAS stations within the Klang Valley.
  
For a list of Setel-enabled PETRONAS stations, logon to www.setel.my. 

ABOUT SETEL VENTURES SDN BHD
Setel Ventures Sdn Bhd is wholly owned by PETRONAS Dagangan Berhad and is Malaysia’s first e-payment solution provider for fuel payment directly from mobile devices via its Setel app. Setel integrates aspects of the refuelling process onto a single platform – paying for fuel from the car, collecting and redeeming Mesra points, and e-receipts for convenient bill tracking. Launched in September 2018, Setel is currently available at all PETRONAS stations across the Klang Valley.

ABOUT PETRONAS DAGANGAN BERHAD
 
PETRONAS Dagangan Berhad is the principal domestic marketing arm of Petroliam Nasional Berhad (PETRONAS), the national oil company, which holds 69.86% of its equity. Incorporated in Malaysia under the Companies Act 1965 on 5 August 1982 and listed on the Main Board of Bursa Malaysia on 8 March 1994, PDB has since established itself as Malaysia’s leading retailer and marketer of downstream oil and gas products.
 
The Company markets a wide range of high-quality petroleum products including motor gasoline, aviation fuel, kerosene, diesel, fuel oil, bunker fuel, lubricants, liquefied petroleum gas (LPG) and bitumen in Malaysia.

Source: PETRONAS Dagangan Berhad

FOR MEDIA INFORMATION, PLEASE CONTACT:                                                                                                                                                           
Name: Henry Khoo | Kaylynn Chan  
Archetype Malaysia
Tel: +603 2282 2152
Email: MalaysiaSetel@archetype.co 

--BERNAMA