^{The group posing at the UEM Sunrise Berhad Corporate BIM Strategy Day (“BSD") event}


Digital Media: UEM Sunrise Berhad (“UEM Sunrise”), one of Malaysia’s leading property developers, in conjunction with its Digital Revolution initiatives, hosted its first-ever UEM Sunrise Berhad Corporate BIM Strategy Day (“BSD") on 11 September 2019 at BlackBox, Solaris Dutamas. What made the UEM Sunrise BSD unique was the fact that this was the first BIM event of its kind by a property developer to feature other industry players in sharing knowledge and experiences in BIM adoption. The event was well-received by UEM Sunrise staff and staff from various disciplines within the construction industry, with close to 300 participants in attendance.


KUALA LUMPUR, Sept 27 (Bernama) -- UEM Sunrise Berhad (“UEM Sunrise”), one of Malaysia’s leading property developers, in conjunction with its Digital Revolution initiatives, hosted its first-ever UEM Sunrise Berhad Corporate BIM Strategy Day (“BSD”) on 11 September 2019 at BlackBox, Solaris Dutamas.
 
What made the UEM Sunrise BSD unique was the fact that this was the first BIM event of its kind by a property developer to feature other industry players in sharing knowledge and experiences in BIM adoption. The event was well-received by UEM Sunrise staff and other developers, consultants, contractors and suppliers, with close to 300 participants in attendance.
 
The event started with welcoming remarks by UEM Sunrise’s Anwar Syahrin Abdul Ajib, Managing Director / Chief Executive Officer, followed by a keynote address by Zulkifly Garib, Director –   Central 1 of UEM Sunrise in the presence of Zulfa Ashida Zulkifli, Chief People Officer of UEM Sunrise and the Guest of Honour, Rofizlan Ahmad, Chief Executive Officer of CIDB E-Construct Services Sdn Bhd. This was followed by guest speakers from AECOM, RSP Architects, VERITAS Architects, IJM Construction, Sunway Construction, and Chin Hin Group sharing their knowledge and experience on BIM adoption, value-add, lessons learnt, challenges, and the way forward for BIM in the property industry.
 
The UEM Sunrise BSD was held to re-introduce BIM to UEMS Staff and  BIM implementation experiences, successes, and lessons learnt from other industry players. At UEM Sunrise, BIM has been adopted since 2017 and has currently been made mandatory for all its high-rise projects. To date, seven on-going UEM Sunrise projects are adopting BIM in its processes.
 
The UEM Sunrise BSD achieved its objectives as participants were involved in an energetic Q&A session with all the speakers with many strong opinions, thoughts, and ideas being shared on the advantages of embracing BIM, overcoming the challenges in BIM implementation, tangible cost savings from implementing BIM, and more.
 
The UEM Sunrise BIM Unit confirmed that with BIM, they have learnt to be more collaborative and open as they believe that the industry should be as open and collaborative as well for the betterment and growth of BIM adoption rates in the industry.
 
The Government, through the Construction Industry Development Board, have started promoting BIM since 2016 under the Construction Industry Transformation Programme (CITP) which includes initiatives in educating, providing facilities, introducing a learning syllabus, and mandating requirements for the industry in BIM adoption. It has been reported that by 2021, all city status local authorities will require BIM e-submissions through the National BIM e-Submission (NBeS) platform by its principal submitting person (PSP).
 
Lai Sook Fun, Head of Product Development at UEM Sunrise, delivered her closing remarks by expressing her appreciation for the collective efforts of all parties in making the UEM Sunrise BSD a success and hoped that everyone learned and took back impactful lessons on BIM, in terms of knowledge and discovery – however big or small – in uplifting the industry through BIM as a platform to promote open and collaborative work practices across all disciplines. 

About UEM Sunrise
 
UEM Sunrise Berhad (“UEM Sunrise” or the “Company”) is a public-listed Company and one of Malaysia’s leading property developers. It is the flagship Company for township and property development businesses of UEM Group Berhad (“UEM Group”) and Khazanah Nasional Berhad (“Khazanah”). The Company has core competencies in macro township development; high-rise residential, commercial, retail and integrated developments; as well as property management and project & construction services.
 
UEM Sunrise is the master developer of Iskandar Puteri, one of the five flagship zones of Iskandar Malaysia and is currently undertaking the development of the area into a regional city which includes Gerbang Nusajaya, a 4,551-acre project with components such as lifestyle & retail parks, campus offices & industrial parks as well as residential precincts. Iskandar Puteri is envisioned to become the largest fully integrated urban development in Southeast Asia, once fully completed.
 
In the Central Region, the Company is renowned for its award-winning and up-market high-rise residential, commercial and mixed-use developments, located largely in the affluent Mont’Kiara enclave, Serene Heights Bangi, Bukit Jelutong in Shah Alam, Symphony Hills in Cyberjaya and Seremban as well as the creative retail in Solaris Dutamas, known as Publika.
 
Internationally, the Company extends into Vancouver, Canada with its completed mixed-use development, Quintet at Minoru Boulevard City; in Melbourne, Australia, with its 92-storey Aurora Melbourne Central-the tallest development in the Central Business District and the 42-storey Conservatory located on Mackenzie Street.  In Durban, South Africa, the Company has 30 acres of joint venture beachfront mix development land. UEM Sunrise is also the appointed Project Manager, responsible for development and marketing management of the mega mixed-use development Marina One in Singapore.
 
Please visit our website at www.uemsunrise.com  

SOURCE : UEM Sunrise Berhad 

FOR MORE INFORMATION, PLEASE CONTACT:
Corporate Communication, UEM Sunrise Berhad
Name : Emilia Azyyati
Tel : 017-380 6937/ 03-2718 7725 
Email : emilia.rahman@uemsunrise.uemnet.com

--BERNAMA