Themed #SuasanaBerbezaKekalBersama, CIMB Bazar Siberturahim creates a broader reach to customers digitally with local businesses offering exclusive Raya deals.

KUALA LUMPUR, May 14 (Bernama) --   CIMB Bank Berhad and CIMB Islamic Bank Berhad (collectively “CIMB” or “the Bank”) are bringing Hari Raya cheer directly to customers via the CIMB Bazar Siberturahim (“the Bazaar”). Themed #SuasanaBerbezaKekalBersama (a different kind of atmosphere together), the Bazaar offers exclusive deals for CIMB customers in a special Raya atmosphere in their online shopping experience. 1-hour session videos showcasing offerings from more than 50 local businesses will be featured live on CIMB’s Facebook page from 14 to 17 May 2020 at 3pm. Offers include deals from merchants like Zalora, Focus Point, Dyson and Happy Fresh to well-known homegrown names like Chef Ismail and Tanamera, in addition to various micro-enterprises of textiles, handicrafts and irresistible kuih raya.

The initiative is part of CIMB’s effort to help businesses affected by the COVID-19 pandemic to reach out to more customers and provide an additional alternative to businesses. As an extension to CIMB Bazar Siberturahim, the Bank’s customers will also enjoy exclusive and specially-curated deals on retail, dining, fashion, food deliveries, groceries, hospitality and e-commerce throughout the Raya period. Small and medium enterprise (“SME”) customers will not be missing out on the festive cheer as the Bank is also offering exclusive business solution packages from partners such as Shopmatic, Exabytes and BillPlz Payment Gateway under CIMB’s Digital Retail Programme.

CIMB Group said, “CIMB always places our customers at the heart of everything we do, and there is no better time for us to provide greater convenience and support than during this challenging period. It is timely for us to have the online CIMB Bazar Siberturahim with exciting deals and packages for individuals and SMEs to not only ease the burden of our customers but also bring them some Raya cheer. This new kind of norm does not mean customers cannot shop in a true Raya atmosphere as we bring customers an enhanced experience browsing for the right deals digitally. The shopping experience will be an immersive one, enhanced by videos from the vendors, such as local designer Radzuan Radziwill, and even musical interludes from the local entertainment scene. We are confident that the online bazaar will complement our customers in their Raya shopping needs.”

Besides shining the spotlight on local businesses, selected corporate social responsibility causes and entertainment will also be featured, in keeping with the spirit of Raya. Customers can learn more about CIMB Bazar Siberturahim by visiting www.cimb.com.my/bazarsiberturahim.

About CIMB Group

CIMB Group is one of ASEAN’s leading universal banking groups and is Malaysia’s second largest financial services provider, by assets. It offers consumer banking, commercial banking, investment banking, Islamic banking and asset management products and services. Headquartered in Kuala Lumpur, the Group is present in all 10 ASEAN nations (Malaysia, Indonesia, Singapore, Thailand, Cambodia, Brunei, Vietnam, Myanmar, Laos and Philippines). Beyond ASEAN, the Group has market presence in China, Hong Kong, India, Korea, the US and UK.

CIMB Group has one of the most extensive retail branch networks in ASEAN with 702 branches as at 31 December 2019. The Group’s investment banking arm is one of the largest Asia Pacific-based investment banks, while it offers comprehensive research coverage around of 950 stocks in the region via its CGSCIMB joint venture.

CIMB Group operates its business through three main brand entities, CIMB Bank, CIMB Investment Bank and CIMB Islamic. CIMB Group is also the 92.5% shareholder of Bank CIMB Niaga in Indonesia, and 94.8% shareholder of CIMB Thai in Thailand.

CIMB Group is listed on Bursa Malaysia via CIMB Group Holdings Berhad. It had a market capitalisation of approximately RM51.1 billion as at 31 December 2019. The Group has around 35,000 employees located in 15 countries.

SOURCE: CIMB Group 

FOR MORE INFORMATION, PLEASE CONTACT:
Name: Lynn Guha Thakurta
Group Corporate Communications
CIMB Group Holdings Berhad
Email: lynn.thakurta@cimb.com

Name: Juanita Johari
Group Corporate Communications
CIMB Group Holdings Berhad
Email: juanita.johari@cimb.com

--BERNAMA