As a new company, NielsenIQ sets out to transform its business and inform the future of commerce

CHICAGO, March 9 (Bernama-BUSINESS WIRE) -- Today, NielsenIQ begins its next chapter as an independent company with the closing of its acquisition by Advent International in partnership with incoming Executive Chairman and CEO James “Jim” Peck. As a standalone business, NielsenIQ is better positioned to accelerate its transformation and strengthen its market-leading position.

To move forward as a definitive leader in the FMCG industry and usher in a new era of technological advancements and innovation, three new leaders will join NielsenIQ. Mohit Kapoor joins as Chief Technology Officer, overseeing all aspects of technology. Steve Matthesen, a Nielsen veteran, joins as Chief Strategy Officer to help develop and execute the corporate strategy and other key initiatives. Curt Miller joins as Chief Transformation Officer to drive organizational alignment that supports NielsenIQ’s growth strategy.

“NielsenIQ has a unique opportunity to become a nimble partner with the flexibility to increase strategic investments and innovation in the future,” said Jim Peck, Executive Chairman and CEO, NielsenIQ. “Our independence underscores our commitment to a turnaround plan that will enable us to better support our customers and partners, and deliver maximum value while adapting to changing market and customer dynamics.”

Clients will be able to continue to rely on NielsenIQ’s industry-leading data while the company accelerates the delivery of new capabilities and refines its operations. As a trusted partner with intimate knowledge of the FMCG and retail industries NielsenIQ has the opportunity to make tough decisions, adapt to client needs and deliver innovative solutions that truly meet customers' needs.

About NielsenIQ

NielsenIQ is the leader in providing the most complete, unbiased view of consumer behavior, globally. Powered by a ground-breaking consumer data platform and fueled by rich analytic capabilities, NielsenIQ enables bold, confident decision-making for the world’s leading consumer goods companies and retailers.

Using comprehensive data sets and measuring all transactions equally, NielsenIQ gives clients a forward-looking view into consumer behavior in order to optimize performance across all retail platforms. Our open philosophy on data integration enables the most influential consumer data sets on the planet. NielsenIQ delivers the complete truth.

NielsenIQ, an Advent International portfolio company, has operations in nearly 100 markets, covering more than 90% of the world’s population. For more information, visit www.nielseniq.com.

About Advent International

Founded in 1984, Advent International is one of the largest and most experienced global private equity investors. The firm has invested in over 350 private equity transactions in 41 countries, and as of September 30, 2020, had $66.2 billion in assets under management. With 15 offices in 12 countries, Advent has established a globally integrated team of over 200 investment professionals across North America, Europe, Latin America, and Asia. The firm focuses on investments in five core sectors, including business and financial services; health care; industrial; retail, consumer and leisure; and technology. After 35 years dedicated to international investing, Advent remains committed to partnering with management teams to deliver sustained revenue and earnings growth for its portfolio companies.

For more information, visit www.adventinternational.com or www.linkedin.com/company/advent-international


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Contact

Media Relations: Fernanda Paredes, fernanda.paredes@nielseniq.com, +1 917-291-1196
Gillian Mosher, gillian.mosher@nielseniq.com, +1 647-282-9714

Source : NielsenIQ

--BERNAMA