|
|
November 25, 2024 -Monday |
|
|
|
|
|
|
PERBADANAN NASIONAL BERHAD STRENGTHENS POSITION AS FRANCHISE INDUSTRY CHAMPION WITH NEW BRAND
Monday 21/06/2021
KUALA LUMPUR, June 21 (Bernama) -- Ministry of Entrepreneur & Cooperative Development (MEDAC) is optimistic that the rebranding of Perbadanan Nasional Berhad, which involves the change of acronym and logo from PNS to Pernas, will further strengthen the agency's position as the champion of franchise industry growth in Malaysia. It is one of the strategies to provide a clearer picture to the public on the role of Pernas in the franchise industry and further address the issue of brand confusion with other organizations over the years. Minister of Entrepreneur & Cooperative Development (MEDAC), YB Dato Sri Dr. Haji Wan Junaidi Tuanku Jaafar said, “Franchise industry is one of the main sectors other than cooperatives and SME entrepreneurs that have a significant impact and contributes to the growth of Gross Domestic Product (GDP)”. He added, “Apart from franchise business, Pernas is also developing SME entrepreneurs towards affordable franchises so that more potential entrepreneurs can venture into the franchise business”. “The franchise business is seen as the business model of choice for entrepreneurs seeing that franchise businesses have business systems that are easy to follow and highly effective in developing local entrepreneurs. I am confident that it will be able to achieve MEDAC’s target of producing 100 millionaires a year among SMEs”. The franchise industry grew at a commendable rate with an increase in annual sales value of 17.3% which equivalent to RM13.3 billion compared to RM11 billion in 2019. To date, a total of 1,077 franchise companies are registered out of which, a total of 68 local franchise companies have successfully penetrated the international market and are found in 70 countries. Meanwhile, YB Datuk Haji Zakaria bin Haji Mohd Edris, Chairman of Pernas states that since 2004 until now, Pernas has disbursed almost RM1.3 billion in funding to more than 5,500 entrepreneurs and has created more than 34,000 jobs.
“In line with the rebranding, Pernas will continue to aggressively grow more local franchise brands with the launch of two (2) of its latest projects namely Project Xcelerator and Project 'Be Your Own Boss (BYOB)' at beginning of the year which is set on producing five (5) local franchise entrepreneurs and 1,000 franchisees” he added.
Pernas and the agencies under MEDAC will move in tandem and support MEDAC's aspiration to make entrepreneurship and cooperatives as the main agenda towards creating a conducive and inclusive entrepreneurial ecosystem.
The rebranding of Perbadanan Nasional Berhad introduces a new fresh logo and more modern colours that symbolises the support given by Pernas through the efforts to empower entrepreneurs.
For media enquiries, please contact: Hamidah Ibrahim, Head Strategic Communications Department through email, hamidah.ibrahim@pernas.my or by calling 03-2082 7788 ext 7941.
PERBADANAN NASIONAL BERHAD (PERNAS)
Pernas is an investment holding company established in 29 November 1969, owned by the Minister of Finance Incorporated (MOF Inc.) with the mandate to lead the development of the Malaysia’s franchise industry.
Since the beginning of 2004, Pernas aims to lead the growth of the franchise industry in Malaysia and to increase the numbers of franchise entrepreneurs through its expertise by offering quality services and products as follows:
1. Franchise Financing Support for franchise businesses and entrepreneurs consist of all franchise business requirements including capital expenditure and working capital requirements;
2. Equity Financing Support to help increase the number of Bumiputera Equity Ownership in strategic franchise sector; and
3. Advisory services that include support of Bumiputera Entrepreneurs and Franchise Businesses to develop competitiveness in the business environment.
Pernas also provides trainings and special schemes for franchisors and franchisees as well as welcoming franchise partners to Malaysia. In addition, Pernas also offers other services such as Training, Retail Space, Investment & Property Financing (related to Franchise) and Equity Investment.
Based at the Menara Pernas, Bangsar South City, Pernas also has five corridor offices which are Pernas Northern Corridor Office, Pernas East Cost Corridor Office, Pernas Southern Corridor Office, Pernas Sabah Corridor Office, and Pernas Sarawak Corridor Office that are ready to carry out their duties in producing more franchisors and franchisees of international level.
Source: PERBADANAN NASIONAL BERHAD (PERNAS)
FOR MORE INFORMATION, PLEASE CONTACT: Name: Hamidah Ibrahim Head Strategic Communications Department Tel: 03-2082 7788 ext 7941 Email: hamidah.ibrahim@pernas.my
--BERNAMA |
|
|
|
|
|