KUALA LUMPUR, Dec 14 (Bernama) -- Asia Digital Bank Ltd. (Labuan Investment Bank) (Registration No. LL16434) (licensed Labuan Investment Bank) (“AsiaDB”) announced a Key Opinion Leader (“KOL”) contest with the objective of finding talented and charismatic KOLs to convey the fastest, up-to-date and most accurate digital finance information to the whole society. The main goal is to increase the younger generation’s interest in digital finance and enable the general public to keep up with the pace and innovation of the digital banking era.  

The winners of the KOL contest, officially known as the “AsiaDB’s Next Top KOL” contest will win cash prizes, Olive Coins and contracts with AsiaDB.  

“We understand that the era of influencer marketing is upon us. As a digital bank that moves with the times and focuses on constant innovation for the future, we are eager to seek KOLs to join us in communicating our vision to the wider public,” said Liu Xuming, Chairman of AsiaDB. 

“I am confident that there are many talented, brilliant and charismatic KOLs out there and I hope that they will show interest in this contest. This is a great opportunity for them to display and hone their skills as compelling influencers as well as for us to work together to spread investment and digital finance knowledge with more people,” Mr. Liu added 

The contest is organized by AsiaDB, a licensed Labuan investment bank incorporated in the Federal Territory of Labuan, Malaysia, that strives to spearhead the creation of a brand new digital self-financing ecosystem. AsiaDB was established by the China Nanjing state-owned Nanjing Zijin Investment Group Co Ltd. As a licensed digital finance institution, the bank’s aim is to set up the foundation for global blockchain-empowered digital finance development and provide digital asset management and trading transactions that are lawful, secure, convenient and cost-effective. 

This contest commences at the same time as the launching of the APIB Gold Membership programme by AsiaDB and Asia Pacific Investment Bank Ltd (Registration No. LL1154) (licensed Labuan investment bank). The APIB Gold Membership is the world’s first membership programme that integrates digital finance. Members will have the opportunity to experience an extraordinary digital finance journey, participate in the future of AsiaDB and gain multiple benefits.

The “AsiaDB’s Next Top KOL” contest is split into two categories: English and Chinese, so there will be two sets of winners. Each set will have three categories of winners: Champion, 1st Runner Up and 2nd Runner Up. The Champion will win a cash prize of RM8,000 and receive 3000 free Olive Coins; The 1st Runner Up will win a cash prize of RM4,000 and receive 2000 free Olive Coins; and the 2nd Runner Up will win a cash prize of RM2,000 and receive 1500 free Olive Coins. The winners of the contest will get the chance to sign a 3-months contract with AsiaDB to become the bank’s official KOL, which will be a great addition to their own personal portfolio.

Subject to the contest terms and conditions, the contest is free and open to Malaysians aged 18 years old and above and currently staying in Malaysia. Interested participants will have to go through two main stages of the contest: “Contest Entry Stage” and “Competing Stage”.The Contest Entry Stage is open to receive entry submissions on the 13th of December 2021. Interested participants must adhere to the established criteria and terms in order to be eligible for the contest.

For more information on the criteria and terms of the contest, please visit https://bit.ly/KOLContestGoogleForm1. For further enquiry on the contest, kindly contact media@apdib.com.

Source: Asia Digital Bank (AsiaDB)

FOR MORE INFORMATION, PLEASE CONTACT:
Name: Tang Quin Ni
Rechner Sdn Bhd
Tel: 019-2167686

--BERNAMA