Mr. Michael Chew Kian Hong, Deputy Managing Director of Federal Oats Mills Sdn. Bhd. reiterated “FOM will reinforce our capacity and product line strength, providing substantial room for growth and expansion to meet market needs. FOM has already, in the last three years, proven our strength in meeting the increasing demand of oatmeal and oat-based products in the region. I would like to emphasise that our company will continue to be deeply rooted in Penangas Penang has given us so much.”
“With 58 years of oat milling experience under our belt, we deeply commit to meeting demand and supply obligations, apart from corporate family commitments. We continue to be unyielding in pushing the limits of our own production, sales and marketing and human resource efficiencies. This commitment to innovation will continue to be the differentiating factor between us and the competition. At the same time, we want to do our part in helping to sustain our earth’s resources better for our future generations.” he added.
FOM's commitment to automation and cutting-edge technology has allowed it to maintain impeccable control over the entire oat milling process, ensuring consistency and quality in every product it delivers to the market. This commitment to quality has been validated by its certifications from global food authorities, including FSSC 22000, ISO 22000 and HACCP, as well as Halal and non-GMO certifications.
From its inception, FOM demonstrated a commitment to excellence, quickly gaining recognition for its dedication to quality and innovation. In 1970, shortly after its establishment, FOM introduced the iconic Captain brand, which rapidly gained traction in the Middle East, as well as Southeast Asia market. This pivotal success paved the way for FOM to gradually expand its global export footprint, making Captain oats a household name in over 30 countries across the globe.
Looking ahead, FOM has ambitious plans for growth. Leveraging its new cutting-edge facility, FOM is looking to extend its reach into the rapidly growing plant-based beverage and meat industries. FOM is also excited to unveil its visionary Captain Innovation Hub, which is slated for completion by 2028. This hub aligns seamlessly with the pursuit of healthier lifestyles, aiming to introduce a range of innovative oat products to the younger generation.
As FOM embarks on this transformative phase, it remains steadfast in its commitment to innovation, excellence, and customer satisfaction. The journey from its establishment in 1965 to its current status as a global oats industry frontrunner encapsulates its unwavering dedication and its relentless pursuit of excellence.
About MIDAMIDA is the government’s principal investment promotion and development agency under the Ministry of Investment, Trade and Industry (MITI) to oversee and drive investments into the manufacturing and services sectors in Malaysia. Headquartered in Kuala Lumpur Sentral, MIDA has 12 regional and 21 overseas offices. MIDA continues to be the strategic partner to businesses in seizing the opportunities arising from the technology revolution of this era. For more information, please visit
http://www.mida.gov.my and follow us on X, Instagram, Facebook, LinkedIn, TikTok and YouTube channels.
About InvestPenang InvestPenang is the Penang State Government’s principal agency for promotion of investment. Its objectives are to develop and sustain Penang’s economy by enhancing and continuously supporting business activities in the State through foreign and local investments, including spawning viable new growth centres. To realize its objectives, InvestPenang also runs initiatives like the SMART Penang Center (providing assistance to SMEs) and Penang CAT Center (for talent attraction and retention). For more information, please visit
https://investpenang.gov.my/ and follow InvestPenang’s social media channels:
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About Federal Oats Mills Sdn. Bhd.Federal Oats Mills is a pioneering oats industry leader with a rich history dating back to 1965. As Southeast Asia's first oat mills and the 13th largest exporter of oat products worldwide, FOM has consistently demonstrated its commitment to innovation, quality, and customer satisfaction. With a state-of-the-art plant and a diverse range of oat products, including oat flakes, kilned dried hulled oats, oat bran, and oat flour, FOM continues to set the standard for excellence in the industry.
Associated images can be found in the link below:
https://drive.google.com/drive/folders/1QNwskxT1FfzsyhbaHFyXx-sDrb9dwF_e?usp=drive_link SOURCE : Malaysian Investment Development Authority (MIDA)
FOR MORE INFORMATION, PLEASE CONTACT:
MIDA
Ms. Manjit Kaur Balkar Singh
Director, Food Technology and Resource Based Industries Division
Tel: +603 2267 3509
Email: manjit@mida.gov.my
InvestPenang
Ms. Elaine Cheah/ Ms. Michelle Goy
Tel: +604 646 8833
Email: elaine@investpenang.gov.my/ michelle@investpenang.gov.my
Federal Oats Mills Sdn. Bhd.
Ms. Tan Yin Joo
Assistant Marketing Manager
Tel: +6012-514 8499
Email: yinjoo_tan@fom.com.my
Website: https://mycaptainoats.com/
--BERNAMA