KUALA LUMPUR, March 29 (Bernama) -- The Life Insurance Association of Malaysia (LIAM) has re-elected Raymond Lew, Chief Executive Officer, and President of Sun Life Malaysia, as LIAM President at its 50th Annual General Meeting held on 27 March 2024. He is supported by Ben Ng, CEO of AIA Bhd., who has been appointed as the new Vice-President for the term 2024/2025.
 
Raymond Lew brings over 30 years of financial experience as the Chief Executive Officer and President of Sun Life Malaysia Assurance Berhad ("SLM"). He also serves as the Country Head of Sun Life Malaysia, overseeing the operation of Sun Life Financial's businesses in Malaysia. He is also a key member of the Sun Life Asia Executive Committee.

Raymond joined Sun Life Malaysia as Chief Distribution Officer in 2013, bringing with him a breadth of experience, having held various senior management positions with local and international MNCs and financial institutions.
 
He is a transformational leader who pioneered and grew Sun Life Malaysia's distribution, marketing, and analytics operations, drove client experience and digital transformation agenda, and most notably, steered the expansion of the partnership network, development of Insurance Specialists, and other new distribution channels, all of which have led to Sun Life Malaysia's impressive business transformation.
 
Meanwhile, Ben Ng has 30 years of experience (22 of which were abroad), demonstrating his depth and breadth of knowledge in the life insurance industry. Ben is also one of the very few Asian actuaries who has qualified as a Fellow of the Society of Actuaries (FSA) and a Fellow of the Casualty Actuarial Society (FCAS).

Ben was appointed to head AIA Bhd. on 15 August 2019, where he is responsible for optimising the development of AIA Malaysia’s insurance, takaful and private retirement scheme businesses that are grounded in its purpose of helping Malaysians live Healthier, Longer, Better Lives.
 
Since taking over the helm, Ben has led AIA Malaysia to achieve transformational growth across its distribution channels, supported by the company’s distinctive digital capabilities, innovative and customer-centric health and wealth propositions, as well as extensive use of technology, digital and analytics.
 
Ben joined AIA in 2011 and has assumed roles including Regional Director of Business Development, CEO of Group Corporate Solutions, and President Director of AIA Financial Indonesia. Prior to joining AIA, he also held numerous leadership roles including Country Manager, Chief Financial Officer and Chief Marketing Officer in a number of Asian markets.

The Association is also supported by seven other committee members namely Rebecca Tan, CEO of Generali Life Insurance Malaysia Berhad, YBhg. Dato Koh Yaw Hui, CEO of Great Eastern Life Assurance (Malaysia) Berhad, Loh Guat Lan, CEO of Hong Leong Assurance Berhad, Patrick Cheah Gim Guan, CEO of Malaysian Life Reinsurance Group Berhad, Vibha Coburn, CEO of Manulife Insurance Berhad, Lim Eng Seong, CEO of Prudential Assurance Malaysia Berhad and Toi See Jong, CEO of Tokio Marine Life Insurance Malaysia Bhd.
 
According to LIAM CEO, Mark O’Dell, “This year marks a significant milestone for LIAM as we celebrate our Golden Anniversary. We have an exciting lineup of activities planned throughout the year, ranging from financial education initiatives to social media awareness campaigns, community projects, and CSR and ESG programmes, all aimed at commemorating LIAM's 50th Anniversary. These activities are designed to align with the industry's aspirations and objectives as we strive to support the Financial Sector Blueprint 2022-2026 agenda.

With the unwavering support of our 16 member companies, regulators, and key stakeholders, we are dedicated to our mission of serving the rakyat and promoting awareness about the importance of life insurance protection.

As the industry continues to evolve and respond to the evolving needs of consumers and the economy, prioritizing the key objectives outlined in the Blueprint, we believe that our contributions can foster a more dynamic, innovative, and sustainable financial sector in Malaysia."

About LIAM
Formed in 1974, the Life Insurance Association of Malaysia (LIAM) is a trade association registered under the Societies Act 1966. LIAM has a total of 16 members, of which 14 are life insurance companies and 2 life reinsurance companies.

LIAM’s objectives are to promote a progressive life insurance industry; to enhance public understanding and appreciation for life insurance; to upgrade the image and professionalism of the life insurance industry and to support the regulatory authorities in developing a strong industry.

SOURCE : Life Insurance Association of Malaysia (LIAM)

FOR MORE INFORMATION, PLEASE CONTACT:
Name: Puan Norizan Hassan
Head of Corporate Communications
Life Insurance Association of Malaysia
Tel: 03 – 2691 6628/ 6168
Email: liaminfo@liam.org.my Website: www.liam.org.my
Facebook: LIAM – Life Insurance Association of Malaysia Instagram: @liamalaysia

--BERNAMA