Dear Members of The Media, 

In conjunction with World Lung Day, we come together to celebrate healthier breathing and raise awareness on the importance of protecting our lungs. Live, Laugh, Lungs is a nationwide movement that inspires Malaysians to take simple yet meaningful steps towards stronger, healthier lungs.
 
In support of this cause, Kenvue Malaysia, in collaboration with The National Cancer Society Malaysia (NCSM), and Watsons Malaysia warmly invites members of the media to join us for this special event.
 
We are honoured to have YB Datuk Seri Dr. Haji Dzulkefly Ahmad, Minister of Health, officiate the event. His participation underscores Malaysia’s commitment to addressing lung health as a critical public health priority, in line with the nation’s efforts to reduce the burden of respiratory diseases and create a smoke-free future.

Event Details:

Day/Date: Saturday 6 September 2025

Time: 12:00PM – 4:00PM

Venue: One World Hotel, (Lily Ballroom) & 1 Utama Shopping Centre Concourse, Petaling Jaya 

Programme: 
 

TIME	AGENDA
12:00PM	Guest Arrival and Buffet Lunch
1:00PM	Welcome and Campaign Overview
1:05PM	Expert Panel Discussion  Topic: Reclaiming the Power of Breathing, One Story at a Time
1:30PM	Break for Zohor Prayers
2:00PM	Arrival of YB Datuk Seri Haji Dr. Dzulkefly Bin Ahmad, Minister of Health Malaysia
2:05PM	Lung Health Initiative (LHI) Video Presentation
2:10PM	Opening Remarks by Assoc. Prof. Dr. Murallitharan Munisamy  Managing Director of National Cancer Society of Malaysia
2:15PM	Welcoming Remarks by Jesselyn Lai  Senior Director, Corporate Affairs, Metro Asia, Kenvue Malaysia
2:20PM	Campaign Hero Video: “Live, Laugh, Lungs”
2:25PM	Speech by YB Datuk Seri Haji Dr. Dzulkefly Bin Ahmad  Minister of Health Malaysia
2:30PM	SERI White Paper Presentation to the Ministry of Health, Malaysia  “Advancing Smoking Cessation in ASEAN: The Role of Nicotine Replacement  Therapy”
2:35PM	Official Launch of “Live, Laugh, Lungs” Campaign
2:45PM	Guided Walk to Lung Health and Experience Zone @ 1 Utama  Media Interviews (upon request)
4:00PM	Event Ends

A complimentary buffet lunch will also be provided for invited guests. Each guest may bring up to two (2) representatives. Please RSVP [HERE] by Friday, 29 August 2025 to secure your spot, as seats will be confirmed on a first-come, first-served basis.

Let’s take a deep breath together – and make every one count.

You are cordially invited to send a reporter and photographer/cameraman to cover the event.

SOURCE: Kenvue Malaysia
 
FOR MORE INFORMATION & RSVP, PLEASE CONTACT:
MADHAT
Name: Ernie
Tel: +6014 222 9925
Email: ernie@madhat.asia 

--BERNAMA