Tuesday 20/05/2025

Supply Chain Program Unites 35 Global Suppliers, Accelerates Malaysia's Automotive Development

KUALA LUMPUR, May 20 (Bernama) -- The Malaysian Investment Development Authority (MIDA) and Chery Corporate Malaysia Sdn. Bhd. launched the Chery Premier Supply Chain Synergy Programme, marking a transformative milestone for Malaysia's automotive industry. The strategic initiative, held last Friday, hosted at MIDA's headquarters and supported by the Ministry of Investment, Trade and Industry (MITI) and the Malaysia Automotive Robotics & IoT Institute (MARii), brought together 12 leading Chery Technology suppliers from China and 23 Malaysian suppliers, creating a powerful platform for collaboration and growth.

Datuk Sikh Shamsul Ibrahim Sikh Abdul Majid, Chief Executive Office of MIDA, highlighted the significance of the Chery Premier Supply Chain Synergy Programme in realising Malaysia’s National Automotive Policy (NAP) 2020, “This inaugural programme directly supports our commitment to fostering collaboration between Malaysian vendors and Chery China. We aim to unlock mutually beneficial opportunities that drive growth and innovation, aligning perfectly with NAP 2020's objectives of promoting local vendor development, supporting next-generation vehicles (NxGV), and incorporating Industry 4.0 practices. By fostering these vital links, we envision a future rich with technology transfer, streamlined supply chains, and enhanced industrial capabilities, ultimately benefiting both Malaysia and Chery.”

Mr. Leo Chen, Executive Vice President of Chery Corporate Malaysia, said, “This collaboration reflects Chery’s commitment to championing localisation and fortifying our supply chain ecosystem in Malaysia. As part of Chery’s broader strategy to deepen our roots in this market and lead the advancement of a modern, inclusive automotive industry, we are proud to work hand in hand with local suppliers to foster sustainable growth and resilience. By creating a dynamic platform for cross-border synergy, we aim to ensure that suppliers from both Malaysia and China benefit mutually through the strategic exchange of knowledge and technology in automotive engineering and advanced manufacturing. This initiative represents our long-term vision to build an integrated, future-ready supply chain that drives mutual advancement and strengthens Malaysia’s position as a competitive and innovative automotive hub in the region.”

A highlight of the programme was Chery's presentation of their upcoming Chery Smart Auto Industrial Park in the Beringin High-Tech Auto Valley. This ambitious project is set to become Chery's manufacturing cornerstone in the region, representing a significant step in Malaysia's automotive evolution.

The event culminated in the signing of four (4) strategic Memoranda of Understanding (MoUs):

• Wuhu Atech Automotive Electronics Co., Ltd and Multi-Code Electronics Industries (M) Bhd.
• Cheling Smart Mobility Technology (Wuhu) Co., Ltd and Multi-Code Electronics Industries (M) Bhd.
• Zhejiang Wanliyang Co., Ltd and Chery Corporate Malaysia Sdn. Bhd.
• Wuhu Qida Power Battery System Co., Ltd and Chery Corporate Malaysia Sdn. Bhd.

These partnerships focus on automotive components, technology transfer, and joint investments, strengthening Malaysia's position in the global automotive supply chain.

The supply chain initiative addresses the growing demand for electrification and smart mobility solutions, positioning Malaysia at the forefront of automotive innovation.

About MIDA
The Malaysian Investment Development Authority (MIDA) is the government’s principal investment promotion and development agency under the Ministry of Investment, Trade and Industry (MITI) to oversee and drive investments into the manufacturing and services sectors in Malaysia. Headquartered in Kuala Lumpur Sentral, MIDA has 12 regional and 21 overseas offices. MIDA continues to be the strategic partner to businesses in seizing the opportunities arising from the technology revolution of this era. For more information, please visit www.mida.gov.my and follow us on X, Instagram, Facebook, LinkedIn, TikTok and YouTube channel.

About Chery Corporate Malaysia Sdn. Bhd.
Chery Malaysia is part of Chery Automobile Co., Ltd., a subsidiary of Chery Group, a leading Chinese automobile manufacturer headquartered in Wuhu, China. Established in 1997, Chery has been a key player in the automotive industry, renowned for its diverse lineup of passenger cars, SUVs, and electric vehicles. Chery has earned a prominent position in both domestic and international markets, exporting vehicles to over 80 countries worldwide, including Malaysia. For 22 consecutive years, Chery has been the No.1 brand in China for vehicle exports. For more information, visit www.chery.my and follow us at Chery Malaysia Facebook www.facebook.com/cherymalaysiaofficial.

SOURCE: Malaysian Investment Development Authority (MIDA)

FOR MORE INFORMATION, PLEASE CONTACT: 
MIDA
Name: Ms. Noor Suziyanti Saad
Director, Transportation Technology Division
Tel: +603 22673575
Email: suziyanti@mida.gov.my

CHERY MALAYSIA
Name: Ms. Christiana Low
PR & Communications, Chery
Email: christinalow@chery.my

--BERNAMA