SHELL V-POWER KICKS OFF “FEEL IT ALL” CAMPAIGN WITH A ONCE-IN-A-LIFETIME VIP EXPERIENCE UP FOR GRABS

Thursday 03/07/2025


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Shell V-Power kicks off “Feel It All” campaign with a once-in-a-lifetime VIP experience up for grabs 
 

KUALA LUMPUR, July 3 (Bernama) -- This year marks 75 years of partnership between Shell and Ferrari, a legacy built on innovation, performance, and trust. In the spirit of this ongoing collaboration, Shell V- Power is turning up the heat this June with a nationwide celebration of performance, precision, and passion. As part of its exhilarating “Feel It All” campaign, Shell V-Power invites Malaysians to experience its full performance and collect entries for a once-in-a-lifetime VIP Experience of Shell Motorsport, in Singapore.

Behind that experience is Shell V-Power. A bold expression of engineering excellence that delivers 3.93% more power, 3.69% faster acceleration, and is specially formulated to 100% clean critical engine parts to help keep engines performing like new. The Shell V-Power Racing, the only fuel used, trusted, and recommended by Scuderia Ferrari HP, shares at least 99% of the same types of compounds with Shell V-Power Racing fuel available at Shell stations across Malaysia, bringing track-proven performance to Malaysians who expect more from every drive.

Seow Lee Ming, General Manager, Mobility & Convenience, Shell Malaysia, said, “Shell V-Power is engineered for those who expect more from every drive: more power, precision, and performance.

As the only fuel used, trusted and recommended by Scuderia Ferrari HP, it represents the highest standard of fuel innovation, helping Malaysians “Feel It All” in every journey. With this campaign, we wanted to bring the thrill of motorsport closer to the people. From meeting with Scuderia Ferrari HP drivers, Lewis Hamilton and Charles Leclerc, to experiencing the pulse of the paddock, this is Shell’s way of delivering something our customers truly want: unforgettable moments powered by unbeatable performance,” added Lee Ming.

From 16 June to 10 August 2025, Shell customers who fuel with Shell V-Power or purchase selected Shell Helix engine oil and are registered Shell Loyalty members via the Shell App or BonusLink can collect entries to win many exciting rewards.

The Ultimate VIP Experience in Singapore
Six winners will receive the ultimate reward: an unforgettable journey to Singapore, where they will experience the pinnacle of Shell Motorsport up close, complete with exclusive access and first-class hospitality.

Autographed Merchandise & Virtual Access
Thirty winners will receive a signed Scuderia Ferrari HP 2025 Team Caps and enjoy a virtual Q&A session with Scuderia Ferrari HP drivers Lewis Hamilton and Charles Leclerc, a rare chance to interact with the legends.

Weekly Wins. Premium Rewards.
The excitement continues every week. Twenty winners will be crowned weekly, and one lucky individual will become a BonusLink Millionaire. Meanwhile, 19 others stand a chance to win the Scuderia Ferrari HP 2025 Team Caps.

How to Win
With every RM80 spent on Shell V-Power 97, customers earn five entries into the contest, step up to Shell V-Power Racing at RM100 and unlock 10 entries. Or go further, purchase any selected 4L bottle of Shell Helix Fully Synthetic engine oil and gain 15 entries. The more premium your choice, the greater your chances.

Exclusive Ferrari Collectibles with Shell Helix Ultra
To fuel even more excitement, Shell is introducing an additional Shell Helix Ultra promotion. Customers can get a limited-edition Ferrari F1 SF-24 model car when they purchase any 2 bottles of Shell Helix Power or Shell Helix Ultra lubricants. Malaysia is the first market globally to receive this exclusive model, making it a must-have for collectors and Ferrari fans.

Shell’s Innovation Partnership with Scuderia Ferrari is one of the longest and most successful in motorsport. For more information, please visit https://www.shell.com.my/motorists/shell-fuels/shell-v-power.html.

SOURCE: Edelman Public Relations Worldwide Sdn Bhd 

FOR MORE INFORMATION, PLEASE CONTACT: ​
Name: PREMA JAYABALAN
Senior Manager, Media Relations and Issues Management
Shell Malaysia
Email: Prema.Jayabalan@shell.com
 
Name: ARIVINTIRAN PONNAN
Manager
Edelman Public Relations Worldwide Sdn Bhd
Email:  Arivintiran.Ponnan@Edelman.com 

--BERNAMA
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